Numerix recently acquired two companies and they are celebrating by going through a complete and transformational rebrand
I am working with Numerix on an ongoing contract basis to support their marketing team during a brand transition. My role involves creating standardized templates and guides to facilitate a smooth changeover by rebranding promotional materials, social assets, white papers, and more. My work will ensure a cohesive and consistent brand appearance for the Numerix team moving forward in the B2B Fintech space.
More coming soon!
Role
Brand Consultant/Graphic Designer
Year
April 2024 – Present
Women in Finance Scholarship Campaign
Bringing in the human element
To enhance visibility and engagement, I developed a new logo lock-up for the upcoming Women in Finance Scholarship, presented by Numerix. This initiative highlights the importance of selecting impactful imagery to convey a more human aspect of the company, which has traditionally focused on technology and mathematics-related photography and patterns.
Social Graphics
Case Studies, Articles, White Paper Templates
PowerPoint Templates
Social Media Templates
Templatizing for quick business growth
Leveraging social media is crucial for scaling operations. I created a range of versatile templates, showcased below, designed for the marketing team to swiftly and easily update text and imagery. This approach facilitates efficient A/B testing and enhances social media engagement.
